Google lifted the ban on advertising cryptocurrency wallets and exchanges

In 2018, the American IT giant Google banned advertising of cryptocurrency wallets and exchanges on its platforms.Now the company has decided to change its strategy and is ready to lift the ban from August 3, but so far only in the American jurisdiction.

Google support said that marketplaces and crypto services will be able to publish advertising content if they pass the required verification.

Cryptocurrency exchanges must be registered withFinCEN or in one of the states of the country as an exchange service. Companies like Paxos and Anchorage will be able to advertise their services and products to users of Google platforms.

However, the IT company will extend the ban on publishingany promotional content representing the DeFi decentralized finance marketplace. The press center emphasized that the publication of information about the placement of tokens and DeFi projects is still prohibited due to the risks for Internet users.

The Google administration banned advertising of any crypto products back in the spring of 2018. This decision was prompted by the company's desire to protect its users.

In the fall of the same year, Google admitted to its advertising resource bitcoin exchanges from Japan and the United States, licensed by regulators.

From July 8, 2021, the giant promises to presentnew list of requirements for exchanges. Each marketplace meeting the specified criteria will be able to advertise its services in the American segment of the World Wide Web.

Where is it more profitable to buy bitcoin? TOP-5 exchanges

For a safe and convenient purchase of cryptocurrencies with a minimum commission, we have prepared a rating of the most reliable and popular cryptocurrency exchanges that support deposits and withdrawals of funds inrubles, hryvnias, dollars and euros.

The reliability of the site is primarily determinedtrading volume and number of users. By all key metrics, the largest cryptocurrency exchange in the world is Binance. Binance is also the most popular crypto exchange in Russia and the CIS, since it has the largest cash turnover and supports transfers in rubles from bank cardsVisa / MasterCardand payment systemsQIWI, Advcash, Payeer.

Especially for beginners, we have prepared a detailed guide: How to buy bitcoin on a crypto exchange for rubles?

Rating of cryptocurrency exchanges:

#	Exchange:	Website:	Rating:
1	Binance (Editor's Choice)	https://binance.com	9.7
2	Bybit	https://bybit.com	7.5
3	OKEx	https://okex.com	7.1
4	Exmo	https://exmo.me	6.9
5	Huobi	https://huobi.com	6.5

The criteria by which the rating is set in our rating of crypto-exchanges:

• Work reliability— stability of access to all functions of the platform, including uninterrupted trading, deposits and withdrawals of funds, as well as the duration of the market and daily trading volume.
• Commissions– the amount of commission for trading operations within the platform and withdrawal of assets.
• Feedback and support– we analyze user reviews and the quality of technical support.
• Convenience of the interface– we evaluate the functionality and intuitiveness of the interface, possible errors and failures when working with the exchange.
• Platform Features– availability of additional features — futures, options, staking, etc.
• final grade– the average number of points for all indicators determines the place in the ranking.

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