April 24, 2024

McKinsey: By 2030, the metaverse industry will rise in price to $ 5 trillion

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McKinsey: By 2030, the metaverse industry will rise in price to $ 5 trillion

One of the main ways to make money in the metaverses will be e-commerce, turnoverwhich will reach about $3 trillion, according to analysts at the international consulting company McKinsey & Company.

According to a McKinsey report, by 2030, total global spending in the metaverse couldIn a 77-page report titled "Creating Metaverse Value," the company's analysts exploreIn one of them, experts collected data from two international surveys.3,100 people in 11 countries, in another – fromCEOs of 448 companies in 10 different countries and 15 regions.

McKinsey experts predicted the future behavior of consumers in the metaverse and found out how it will beThe situation is evolving in five categories: gaming, distance learning, fitness, communication, and commerce.

According to the report, almost 60% of all consumers surveyed prefer at least one activity in the virtual world to its alternative in the real world.79% of those who are already actively using the metaverse have made at least one purchase there.

According to experts' forecasts, e-commerce in 2030 will befrom $2 trillion to $2.6 trillion is being spent.another important sector, and the associated revenue is expected to beFrom $144 billion to $206 billionIn the first five months of 2022 alone, more than $120 billion was invested in metaverse-related technology and infrastructure, more than doublethe amount for the same period last year.

The report highlights that participants in the metaverse market will have to face difficulties.For example, in order to take advantage of the metaverses, some employees will have to be retrained.

Yahoo has announced that it will hold a series of events in the Decentraland metaverse for Hong Kong residents.Due to quarantine restrictions, citizens of this Asian city-state cannot visit public places without a negative COVID-19 test.